Bork - premium appliances
2023
Client
Ecommerce
About
BORK is an international company with more than a 20 year-history offers exclusive handcrafted home accessories, innovative beauty and wellness products and premium household appliances for those, who aspire to live a comfortable life in an excellent interior.
The international expert community in the field of industrial design has assigned BORK with various prestigious awards, such as the RedDot Design Award and iF Design Award.
In pursuit of creating pieces with impeccable attention to every detail, BORK attracts outstanding experts from all over the world. The minimalistic design of BORK products emphasises the importance of exceptional functionality, and the chosen range of materials ensures durability and reliability.
The Challange
The BORK website faces several key challenges, including delivering accurate personalized recipe recommendations based on each user’s available kitchen tools, dietary preferences, and on-hand ingredients. Dynamically adapting recipes when substitutions are needed—without compromising taste or quality—is particularly complex. Additionally, maintaining a scalable, diverse library of high-quality,
The Solution
The website enhances the cooking experience through step-by-step instructions, video tutorials, and smart timers, all accessible from any browser. Users can save their favorite recipes, track cooking history, and receive tailored meal suggestions—making everyday cooking more efficient, enjoyable, and customized to individual needs.
The Result
The completed BORK Recipes app has delivered a seamless, intuitive, and engaging platform for smart cooking on tablets. Users can now explore personalized recipes, follow step-by-step instructions, track cooking history, and receive tailored meal suggestions—all in one place. BORK has enhanced the everyday cooking experience, reduced meal prep stress, and empowered users to cook confidently using the tools they already own. Positive user feedback and high engagement levels reflect the app’s success in making home cooking more accessible, enjoyable, and connected.